Culture and Community

Respecting and reviving local identity, wisdom, and culture; encouraging the involvement of people in shaping their community and creating a new culture of sustainability.

Community programmes are a core aspect of Singita’s operations, so this principle is predominantly managed under the umbrella of Community.

Besides the extensive community programs which take place in the communities surrounding our lodges, we also strive to keep local culture alive within our lodges through design and décor, drawing on local artists and artisans to ensure the authenticity of design. We encourage the expression of local culture through language, arts, and dance and we introduce this into the guest experience.

We believe it is important that all staff understand what it is to be sustainable and are empowered and inspired to make independent decisions to be sustainable, both at work and at home. To encourage this we run events throughout the year focused on the principles of our ‘One Planet Living’ framework. Although these events are foremost fun, they are also informative and bring our staff together by promoting a culture of sustainability.

Culture and Community


Conservation Partner

Bioregional – One Planet Living

Singita’s sustainability partner – Bioregional – champions better and more sustainable ways to live, work and do business. Founded as a charity and social enterprise, the London-based consultancy reviews and advises us on our sustainability journey and has helped to ensure that Singita is recognised as a global leader.

Bioregional’s One Planet Living sustainability framework comprises ten guiding principles and its detailed goals were developed together with WWF. Backed by science and many years of hands-on experience, this highly flexible framework helps organisations around the world achieve their vision of a brighter, better future.

Singita Serengeti adopted the framework in 2012 and since 2016, all our properties have been committed to its principles. It serves as a basis for reducing greenhouse gas emissions, saving water, improving waste management and recycling, having a positive impact on local economies and conserving precious natural resources. These sustainability principles are critical to the fulfilment of Singita’s 100-year purpose, and drive us towards our goal of being a completely carbon-neutral operation.

Other Sustainability Projects

AllRwandaSouth AfricaZimbabweTanzania
AllRwandaSouth AfricaZimbabweTanzania

3 Focus Areas of Conservation