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2017-29-12
Conservation
conservation

Reflecting on the Year That Was

Nearly a quarter of a century has gone by since Singita first put down its roots with the opening of Ebony Lodge in South Africa’s Sabi Sand wildlife reserve. In 24 years, we have grown into one of the leading conservation companies in Africa, with almost one million acres of land under our care and 12 award-winning lodges and camps across three countries. Dedicated to environmentally conscious hospitality, sustainable land and wildlife management and the empowerment of local communities, Singita now employs 1 200 staff with an estimated impact on 7 000 family members.

2017 has been an exciting year for us; we reinvented two of our lodges, Singita Sweni in the iconic Kruger National Park and Singita Serengeti House, an exclusive-use property in Tanzania overlooking the expansive Serengeti plains, made plans for the transformation of Singita Pamushana Lodge in Zimbabwe early next year and broke ground on our 2019 expansion into Rwanda. The Singita School of Cooking celebrated its 10th year in existence, great strides were made towards our goal of being a completely zero waste and carbon neutral operation and Singita was also the very proud recipient of the Conservation and Sustainability Award from Pure Experiences this September – an award which recognized our long-term efforts to protect African wilderness for future generations.

The recent establishment of the Singita Grumeti Canine Anti-Poaching Unit provided a game-changing advantage for our law enforcement teams in the conservation of this critical ecosystem in Tanzania. The construction of the facility, as well as the sourcing of the dogs and expert handler training by US-based Working Dogs for Conservation, was made possible by the very generous donation by Singita guests to our not-for-profit conservation arm; the Grumeti Fund. The support of our conservation partners on all levels, including private donations, is a key factor in our ability to fund the protection and preservation of our reserves and concessions, the existing wildlife populations and the empowerment of neighbouring communities. Cultivating these partnerships with individuals and companies who share our vision to safeguard large areas of African wilderness for future generations will allow Singita to expand its footprint into even more of the continent's most vulnerable landscapes, bringing us ever closer to achieving our enduring conservation vision.

Starting with a piece of family-owned land in a remote corner of the South African bush, Singita continues to broaden its reach in its mission to share a unique part of the world, while maintaining respect for the natural environment and challenging accepted notions of luxury. Our conservation purpose is built around the three pillars of biodiversity, community and sustainability that serve as the framework for everything we do - read more here »

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